App Store listing optimizer

An ASO specialist audits your app listing, researches keywords, and drafts metadata, screenshot direction, and a preview-video script for your approval.

Saves you ~4.9 h / run

Start with this playbook

How it works

Trigger
When you start the “App Store Listing Optimizer” workflow.
Job
Audit, research keywords, draft metadata and creative, and approve.
Outcome
Approval-ready app store metadata and creative recommendations.

What it installs

Agents 2

  • ASO Specialist

    Optimizes App Store metadata, screenshots, and preview video for conversion.

  • App Store listing optimizer Quality Reviewer

    Checks primary evidence, domain controls, deliverable completeness, and communication quality, stopping the run when the work is wrong, unsupported, incomplete, or uncertain.

Teams 1

  • App Store listing optimizer quality team

    The delivery agents produce the work while an independent quality reviewer checks each workflow handoff against explicit evidence, domain, and communication requirements before the run can continue.

Workflows 1

  • App Store Listing Optimizer

    Audit, research keywords, draft metadata and creative, self-check, and approve.

Documents 1

  • App context

    What the app does, who it's for, its store position, and the conversion goal.

Skills 7

  • keyword-research

    Discover, score, and prioritize App Store keywords via seed expansion, competitor gap analysis, and an opportunity score, grouped into primary/secondary/long-tail/aspirational buckets. Adapted from eronred/aso-skills/keyword-research.

  • metadata-optimization

    Write App Store metadata that ranks and converts — title, subtitle, keyword field, and description — within exact character limits and Apple's repetition rules. Adapted from eronred/aso-skills/metadata-optimization.

  • screenshot-optimization

    Direct a conversion-focused 10-slot screenshot sequence — hook, core value, feature showcase, trust — with benefit-led captions and a design brief. Adapted from eronred/aso-skills/screenshot-optimization.

  • app-preview-video

    Script and spec App Store preview videos that autoplay muted and lift conversion 5–25%, with a beat-by-beat 30-second structure and Apple rejection-avoidance rules. Adapted from eronred/aso-skills/app-preview-video.

  • aso-fundamentals

    Run an end-to-end ASO audit — fetch the live listing, classify brand maturity tier, score six weighted dimensions to a graded scorecard, and produce a prioritized action plan. Adapted from coreyhaines31/marketingskills/aso.

  • app-icon-optimization

    Evaluate whether the icon reads clearly at small sizes, fits the category, differentiates from competitors, and supports store conversion. Adapted from eronred/aso-skills/app-icon-optimization.

  • localization

    Plan localized listing updates by market: keywords, metadata, screenshots, and proof adapted to local search behavior instead of direct translation. Adapted from eronred/aso-skills/localization.

Folders 1

  • App Store Listing Optimizer

Requirements

  • Browser access to App Store Connect — The agent works in App Store Connect through its web interface in your browser and pauses for your approval before making any changes. Until you connect it, it works from attached exports and the relevant document.

Setup guide

How to Optimize Your App Store Listing

A practical guide to App Store optimization with an agent: a graded audit, keyword research, drafted metadata and creative, and approvals.

Read the setup guide

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