ASO audit & competitor tracker

On the schedule you choose, an ASO analyst audits your listing, tracks competitor deltas and chart movers, and lands a findings report for your approval — so you stay ahead of competitor listings.

Saves you ~3.3 h / week

Start with this playbook

How it works

Trigger
On the “Recurring ASO audit” schedule.
Job
Audit own listing, track competitor deltas and movers, and approve.
Outcome
An evidence-backed ASO audit & competitor tracker report with recommended actions.

What it installs

Agents 2

  • ASO Analyst

    Runs recurring own + competitor ASO audits with prioritized responses.

  • ASO audit & competitor tracker Quality Reviewer

    Checks primary evidence, domain controls, deliverable completeness, and communication quality, stopping the run when the work is wrong, unsupported, incomplete, or uncertain.

Teams 1

  • ASO audit & competitor tracker quality team

    The delivery agents produce the work while an independent quality reviewer checks each workflow handoff against explicit evidence, domain, and communication requirements before the run can continue.

Workflows 1

  • ASO Audit & Competitor Tracker

    Audit own listing, track competitor deltas and movers, self-critique, and approve.

Documents 1

  • Competitor watchlist

    The competitor listings the tracker diffs each run, the baseline snapshot, and what to watch.

Goals 1

  • Stay ahead of competitor listings

    React to competitor ASO moves before they cost ranking. Success looks like: Every audit surfaces each tracked competitor's listing change as a dated delta paired with a recommended response, and any monthly deep-dive trigger is escalated to a full competitor analysis within the same run.

Skills 5

  • aso-audit

    Run a full ASO health audit — score 10 listing factors to a weighted scorecard and produce quick wins, high-impact changes, and strategic recommendations. Adapted from eronred/aso-skills/aso-audit.

  • competitor-analysis

    Deep one-time competitive analysis — metadata comparison, keyword-gap tables, creative and ratings teardown, and a top-opportunities list. Adapted from eronred/aso-skills/competitor-analysis.

  • competitor-tracking

    Run ongoing competitor surveillance — diff metadata, keyword, rating, and chart changes against the last snapshot into a recurring change log with a response playbook. Adapted from eronred/aso-skills/competitor-tracking.

  • market-movers

    Analyze App Store chart movements — gainers, losers, new entries, dropped-out apps — diagnose what drove each move, and translate them into opportunities and threats. Adapted from eronred/aso-skills/market-movers.

  • aso-audit-playbook

    Run a structured end-to-end ASO audit playbook — fetch the live listing, classify brand-maturity tier, score six weighted dimensions to a graded scorecard, and produce a prioritized impact-vs-effort plan. Adapted from coreyhaines31/marketingskills/aso.

Schedules 1

  • Recurring ASO audit

    Runs the ASO and competitor audit on the schedule you choose. ## Professional quality control Objective: complete the recurring ASO audit & competitor tracker operating cycle and deliver a review-ready, evidence-backed result rather than merely report that the schedule ran. Start by fixing the review period, reading the current source records and prior run, confirming required access, and listing missing or contradictory inputs. Execute the bundle's full authored method in order, retaining source, calculation, command, or before/after evidence for load-bearing findings. Separate facts from interpretation, apply supplied policy without inventing thresholds, and stop any branch that requires missing authority or an unconfirmed human rule. Produce the complete named deliverable plus an evidence record, assumptions, exceptions, unresolved questions, and concrete next actions with owners where the method calls for them. Run the workflow's independent verifier checks and fix failures before requesting approval. The task is done only when every requested section and quality criterion passes or a blocker is explicit; silence, inaccessible data, or polished prose is not proof of completion. Verify current platform guidance, crawl or search evidence, measured versus estimated metrics, affected URLs, and the reader value behind each recommendation. Reject keyword-shaped filler, generic AI phrasing, stale rules, date-only refreshes, unsupported ranking claims, and content written for a crawler rather than a person. The human retains authority over publication, sending, spend, signing, merging, deployment, and other consequential external actions.

Folders 1

  • ASO Audit & Competitor Tracker

Requirements

  • Browser access to App Store Connect — The agent works in App Store Connect through its web interface in your browser and pauses for your approval before making any changes. Until you connect it, it works from attached exports and the relevant document.

Setup guide

How to Automate ASO Audits and Competitor Tracking

A practical guide to recurring ASO audits with an agent: a weighted listing scorecard, dated competitor deltas, chart movers, and approvals.

Read the setup guide

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