Subscription & paywall optimizer

A monetization analyst diagnoses your subscription funnel, then turns the weakest stages into paywall, pricing, rating-prompt, and lifecycle recommendations — each with a hypothesis and the metric it moves — and lands one approval before anything ships.

Join the waitlist

What it installs

Agents 1

  • Monetization Analyst

    Recommends paywall, pricing, rating, and lifecycle changes behind one approval.

Workflows 1

  • Subscription & Paywall Optimizer

    Diagnose the funnel, draft recommendations, self-critique against your skills, then land one human approval.

Skills 5

  • paywall-optimization

    Diagnose paywall under-performance with the conversion funnel and the 7-element audit, then ship a higher-converting variant: placement choice, pricing display, and disciplined A/B testing with real sample-size floors. Adapted from eronred/aso-skills/paywall-optimization.

  • monetization-strategy

    Choose the monetization model and pricing: model comparison, subscription tiers and category price benchmarks, paywall timing, trial-length strategy, and the ARPU/LTV/payback metrics. Adapted from eronred/aso-skills/monetization-strategy.

  • subscription-lifecycle

    Optimize the subscription journey end to end — trial nurture and conversion, voluntary-churn save flows, involuntary-churn dunning, and win-back offer ladders — against stage benchmarks. Adapted from eronred/aso-skills/subscription-lifecycle.

  • rating-prompt-strategy

    Time rating prompts to lift the App Store rating without annoying users: success-moment triggers, session-gating rules, the pre-prompt survey filter, and recovering from a rating drop. Adapted from eronred/aso-skills/rating-prompt-strategy.

  • paywall-upgrade-cro

    Convert free users to paid at in-product upgrade moments: value-before-ask timing, trigger points (feature gate, usage limit, trial expiration), the upgrade-screen components, and the dark patterns to avoid. Adapted from coreyhaines31/marketingskills/paywalls.

Connected services optional

  • Stripe

    Connects to Stripe so the monetization analyst can pull subscription, trial, and revenue data for the funnel diagnosis.

  • Paddle

    Connects to Paddle so the monetization analyst can pull subscription, trial, and revenue data for the funnel diagnosis.

  • Polar

    Connects to Polar so the monetization analyst can pull subscription, trial, and revenue data for the funnel diagnosis.

  • PayPal

    Connects to PayPal so the monetization analyst can pull subscription, trial, and revenue data for the funnel diagnosis.

Requirements

What this playbook expects to do its job. Task Machine does not verify these — you decide whether your setup is ready.

  • Browser access to App Store Connect — The agent reads pricing, subscriptions, trials, win-back offers, and rating data through the App Store Connect web interface in your browser and pauses for your approval before making changes. Until you connect it, it reasons from the pricing and metrics you provide and any exports you attach.
  • Product analytics connected — Recommendations are sharper when the analyst can read the real paywall and subscription funnel; until analytics is connected it reasons from the metrics you provide.

Setup guide

How to Optimize Subscription Paywalls

A practical guide to diagnosing subscription funnels before changing paywalls, pricing, ratings, or lifecycle flows.

Read the setup guide

Install Subscription & paywall optimizer and run it with approvals.

Join the waitlist and we will send early access when the first private beta spots open.

Private beta. We invite teams in batches and never share your email.